local area marketing

The Local Area Marketing (LAM) module utilises a simple web interface that enables an approved user to edit and customise documents and marketing activity, using only a web browser. Users (Stores/Franchisees) can be given controlled access to marketing approved templates, which enable them to edit and add content online. Brand assets can be linked to automatically generate and connect with database information, enabling the swift and user-friendly generation of any print collateral. From a simple flyer to a complex press advertisement through to an entire catalogue, the LAM module makes it simple. LAM enables corporate marketers, graphic designers and campaign managers to effortlessly unify all components of the brand to ensure design consistency and integrity.